城市: 上海
团队: 纽迪希亚生命早期营养品管理（上海）有限公司
工作时间: 全职
职能类别: Sales
资历: 有经验的专业人士
管理经验: 是
招聘官: Yifan LI | Yifan.LI@danone.com
关于职位
岗位职责和要求
岗位职责:
GT trade marketing plan development - Deep understanding of LTC store owners with data analysis and experience - Design the trade/ shopper engagement calendar to meet the sales target - Develop sales standard and operation guidelines for GT, incl. distribution/display/promotion /pricing, store and shopper segmentation, brand events, roadshows, etc. GT New Store expansion - Design on-going expansion plan to recruit more new stores for business opportunity - Distribution projects for different brand 3. Budget management and continuous tracking of TS and ANP spend for agreed projects - Setting the trade and consumer investment principle for regional field marketing team and sales team - Preview regional plan before monthly rolling plan submission, monitor regional execution and justify efficiency & effectiveness - Review ROI and rollout best practices to national wide 4. Cross Functional Cooperation - Well work with other internal functions, qualified deliveries on their request on time - Grasp support from internal functions by clear request brief, efficient communication and good way of working - Well manage 3rd party agency, set clear request brief, reasonable lead time and excellent outcome
岗位要求:
Education and Experience l Bachelor or above degree major in business administration, marketing and related fields, MBA preferred l 3-5 years of successful experience in trade marketing related field from leading companies l Experience with HQ trade marketing plus other sales/marketing functions is highly preferred l Strong independent decision-making, organizational, planning, and problem-solving skills l Highly marketing sense and good selling skill l Consumer goods industry knowledge is preferred Specific Knowledge l Understand different channels, MBS channel experience is a plus l Understand Trade & Shopper Activation l Understand Field Sales Operation l Understand Shopper Insight and basic Financial Knowledge l Capability of 3rd Party Agency Management General skills l Good Spoken and Written in English and Mandarin l Strong Communication and Presentation Skill, both Internal and External l Good Computer Skill, Especially on Microsoft Office l Self-Resilient to Pressure and Time Sensitive l Logical Thinking, Out-of-Box Thinker l Learning Agility